Meaning of the word hype in English

What does hype mean in English? Explore the meaning, pronunciation, and specific usage of this word with Lingoland.

hype

US /haɪp/
UK /haɪp/

Noun

extravagant or intensive publicity or promotion

Example:
There was a lot of hype surrounding the new movie.
Don't believe all the hype; the product isn't that great.

Verb

promote or publicize (a product or idea) intensively, often exaggerating its benefits

Example:
The company tried to hype up their new smartphone before its release.
Don't let them hype you into buying something you don't need.