Meaning of the word "market segment" in English
What does "market segment" mean in English? Explore the meaning, pronunciation, and specific usage of this word with Lingoland.
market segment
US /ˈmɑːr.kɪt ˈseɡ.mənt/
UK /ˈmɑː.kɪt ˈseɡ.mənt/
Noun
a group of people or organizations that have similar needs for products or services, and that are expected to respond to a particular marketing strategy in a similar way
Example:
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Our new product targets a specific market segment: young professionals.
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Identifying the right market segment is crucial for business success.
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