Meaning of the word "niche market" in English
What does "niche market" mean in English? Explore the meaning, pronunciation, and specific usage of this word with Lingoland.
niche market
US /ˌnɪtʃ ˈmɑːr.kɪt/
UK /ˌniːʃ ˈmɑː.kɪt/
Noun
a small but profitable segment of a market suitable for focused attention by a marketer
Example:
•
They found a successful niche market for organic pet food.
•
Starting a business in a niche market can reduce competition.
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