Meaning of the word preferences in English

What does preferences mean in English? Explore the meaning, pronunciation, and specific usage of this word with Lingoland.

preferences

US /ˈprɛf.ər.ənsɪz/
UK /ˈprɛf.ər.ənsɪz/

Plural Noun

a greater liking for one alternative over another or others

Example:
Everyone has their own unique preferences when it comes to food.
The survey aims to understand customer preferences for new products.