brand recognition
US /ˈbrænd ˌrɛk.əɡˈnɪʃ.ən/
UK /ˈbrænd ˌrɛk.əɡˈnɪʃ.ən/
名詞
品牌知名度, 品牌認知
the extent to which consumers are familiar with a brand, its products, or its services
範例:
•
Good marketing campaigns can significantly increase brand recognition.
良好的行銷活動可以顯著提高品牌知名度。
•
The company invested heavily in advertising to improve its brand recognition.
該公司在廣告上投入巨資，以提高其品牌知名度。