downmarket
US /ˈdaʊnˌmɑːr.kɪt/
UK /ˌdaʊnˈmɑː.kɪt/
形容詞
低端, 廉價的
cheap and of low quality
範例:
•
They decided to target the downmarket segment of the industry.
他們決定瞄準行業中低端市場。
•
The store started selling more downmarket products to attract a wider customer base.
這家商店開始銷售更多低端產品，以吸引更廣泛的客戶群。
副詞
轉向低端市場, 轉向廉價市場
towards the cheaper or less prestigious end of the market
範例:
•
The brand has moved downmarket in recent years.
該品牌近年來已轉向低端市場。
•
Some luxury brands are careful not to go too far downmarket.
一些奢侈品牌小心翼翼，避免過於轉向低端市場。