词汇 "brand recognition" 在中文的含义

"brand recognition" 在英语中是什么意思?与 Lingoland 一起探索这个词的含义、发音及具体用法

brand recognition

US /ˈbrænd ˌrɛk.əɡˈnɪʃ.ən/
UK /ˈbrænd ˌrɛk.əɡˈnɪʃ.ən/

名词

品牌知名度, 品牌认知

the extent to which consumers are familiar with a brand, its products, or its services

示例:
Good marketing campaigns can significantly increase brand recognition.
良好的营销活动可以显著提高品牌知名度
The company invested heavily in advertising to improve its brand recognition.
该公司在广告上投入巨资,以提高其品牌知名度